DiscoverIreland.ie has just launched a new campaign called "Talk for Ireland" aimed at getting people to talk passionately and with pride about holidaying in Ireland.
The aim of the campaign is to encourage people to share their favourite destinations, activities, attractions and festivals with each other on the new DiscoverIreland.ie Facebook page as a way of encouraging people to take breaks in Ireland this year.
To get the ball moving any tourism business already active in social media is encouraged to share this campaign with their followers via their website, twitter and Facebook accounts.
Those willing to share their favourite places to holiday in Ireland will have the chance to win weekly prizes, as well as entry into a grand prize draw where they'll get to experience the current Discover ireland 'The Fun Starts Here' TV ad for themselves. To enter the competition, upload a video or a captioned image to www.facebook.com/discoverireland.ie which expresses what it is they love about holidaying in Ireland.